Peloton’s 2025 Fitness and Wellness Trend Predictions

At Peloton, we’re constantly evolving our offering based on Member feedback, as well as researching and experimenting with what’s new and increasingly popular in the world of fitness and wellness. 

As the year draws to a close, we’re looking ahead and predicting some of the key trends and ways we’ll be moving in 2025 and beyond.  

The Running Boom Continues 

2024 was a big year in running with Sydney, Australia joining the Abbott World Marathon Majors and record numbers signing up to take part in major races. The TCS New York City Marathon became the world’s largest marathon ever with more than 55,000 finishers, whilst the TCS London Marathon received its highest number of ballot entries. Finally, September's BMW Berlin Marathon shattered records with 54,000 participants. 

In 2025, we predict that running will continue to increase in popularity with personalised training programmes and tools being used to help runners reach their goals, whatever stage they are in their running journey. At Peloton, we launched Pace Target classes on the Peloton Tread and Tread+ (Tread+ sold in the US only). These classes calibrate Instructor cues into paces to match an individual’s pace level and are a great way to measure progress over time. Peloton Instructor Olivia Amato explains that these classes “offer a clear structure for your training, emphasising a ‘you vs. you’ approach that builds self-confidence.”

Community is another key element when it comes to running. Peloton Instructor Erik Jӓger notes that “the rise of communities coming together to run through run clubs, social media, or platforms like Peloton is motivating people to run more consistently and stick with it.” While the pursuit of a personal best is a goal for some runners, Erik adds, “I’m inspired to see how increasingly there is a trend toward more authenticity and realism on social media and that, for running events, it’s no longer just about the pace but taking part and enjoying the experience overall; the true reward lies in the preparation.” 

AI-Powered Fitness and More Personalised Workouts 

AI is changing the way we work out from planning, including personalised workout plans and class recommendations, to workout readiness (based on past workout history), to in-class feedback on form and progress insights. 

At Peloton, we’ve integrated AI technology into our products and experiences. One of our newest features on Peloton Guide is Form Feedback (available in Strength classes), which watches a user’s movement form and provides real-time corrections and suggestions, ultimately helping Members get more confident in their workouts. We’re also investing in more personalised workout experiences. This year we launched a standalone app in the US, Strength+, featuring multi-week strength training programmes and a customisable workout generator, which can be tailored based on workout length, experience level, and more. 

Peloton’s SVP of Product, Brent Tworetzky, expects that AI technology will get better at prediction through pattern recognition and using broader data sources to inform fitness effectiveness. However, the importance of human connection will remain, with Tworetzky commenting that “Trust and clarity are important and without human connection, workout delivery and guidance can feel impersonal and in turn, less trusted.”

Longevity and Recovery

External studies have suggested that physical activity can increase life expectancy. Peloton Instructor Ben Alldis says “Whilst it’s not a new topic, I think that discussions around exercise for longevity will continue. Strength training is a contributor, as it can increase bone density. Ultimately, it’s about finding things that you enjoy and can input into your schedule and that will change over time as you age.” Amato also acknowledges that your style of training, as well as the reasons why you exercise, will gradually change but consistency is key. 

An important part of being able to work out consistently is incorporating recovery. Jӓger believes that social media has had a positive influence with an increase in recovery-oriented content and that the focus on recovery will continue in 2025. Both Amato and Peloton Instructor Joslyn Thompson Rule agree that recovery looks different for everyone and that recovery is a process, meaning that you, as an individual, need to get to know what that looks like for you. Thompson-Rule adds “Whilst it’s a good stress, training is a stress on the body and it’s important to know the difference between working hard on empty, and moving at an intensity that you can only get to when you have recovered smartly - both are uncomfortable. Only one will move you forward.” 

Strength Training: A focus on moving well and goal-oriented training

Strength is currently Peloton’s second most popular modality. We predict its popularity will continue with a particular focus on moving well and goal-oriented strength training. The benefits of strength training are well-documented, but, as Thompson-Rule notes, “People continue to understand that they need to strength train but don’t know where to start.” As it relates to moving well, Thompson-Rule recently launched Discover Strength, a 6-week beginner programme. She says, “Often beginner programmes start at an accessible level, but may not include foundational strength movements. With Discover Strength, we’ve stripped everything back to build fundamental movement patterns. For example, building stability and strength in a split squat, to support lunges. There’s also push-up foundations; and a dedicated mobility programme, within the programme. This is so important as mobility gives you greater access to your range of motion and therefore strength.” 

On goal-oriented training for strength, Alldis predicts there’s going to be a greater focus on programmes and workouts that have structure and a specific training goal, such as those found within the Peloton Strength+ offering (available in the US only). He notes “In the past, we’ve seen a lot of strength endurance such as a combination of lighter weights and HIIT style training whereas now, and particularly with a female audience, there’s more awareness of the benefits of lifting heavier weights in a structured way.”

Conclusion

In summary, 2025 should bring advancements in technology providing new ways to workout, as well as the continued growth of fitness events, offering connection and community. With so many options and ways to engage with fitness, it’s important to find what works for you. However you choose to move, Peloton is with you every step of the way with workouts designed to get you to your goals, a uniquely entertaining fitness experience with world-class Instructors, and a supportive community by your side when you need it.

This content is for informational and educational purposes only and does not constitute individualised advice. It is not intended to replace professional medical evaluation, diagnosis, or treatment. Seek the advice of your doctor for questions you may have regarding your health or a medical condition.