Peloton News
It's Time! Peloton Kicks Off the Holiday Season With Highly Anticipated Mariah Carey Artist Series
Class Series Celebrates Mariah Carey’s Award-Winning Music Across Seven Modalities in Five Global Markets
Peloton announced today one of the brand’s most anticipated programming moments of the year, the Peloton Mariah Carey Artist Series. Mariah Carey, the Queen of Christmas, has been a long-awaited featured artist on the Peloton platform for both the Lambily and Peloton Members alike, so it was only natural for the brand to kick off the holiday season with the legendary artist. Carey first teased the collaboration on November 1 via her beloved, yearly "It's Time" video, which for many has come to mark the official start of the holiday season. Carey was seen pedaling her way from Halloween to Christmas on a Peloton Bike, for weeks fueling speculation of an upcoming collaboration with Peloton, which the artist confirmed today on Instagram.
“It’s time…FINALLY! ‘Tis the season to spread some holiday cheer at Peloton with my very own Artist Series,” said Mariah Carey. “Lambily, get ready and get sweaty with this festive collection of classes. You don’t want to miss this, dahhling.”
The Peloton Mariah Carey Artist Series celebrates all of the multi-GRAMMY Award® winning artist’s music in 11 classes across seven modalities, available live and on-demand on the Peloton platform in the US, Canada, UK, Germany and Australia, with content streamed from Peloton Studios New York and Peloton Studios London. Class offerings range from Cycling and Tread to the first-ever Artist Series class on the Peloton Row. Also included are off-equipment offerings such as Strength, Barre and Yoga, making the series accessible for all Peloton Members, with no equipment necessary. The global event also includes a special Two-for-One Ride, live from Peloton Studios New York featuring Peloton Instructors Cody Rigsby and Emma Lovewell. The Peloton Mariah Carey Artist Series can be accessed on the Peloton App, which new Members can try for a free 30-day trial period.
“Mariah Carey evokes the power of the holiday season, which is all about celebrating and showing gratitude for your loved ones and community,” said Gwen Bethel Riley, Head of Music at Peloton. “We toast the power that music has in joining us together by bringing Mariah Carey’s iconic music to the Peloton platform. Our Members have been waiting for this moment and we can’t wait to see how they respond to this epic class series.”
The Mariah Carey Artist Series kicks off Friday December 2 on the Peloton platform. For more information and the latest class schedule visit www.onepeloton.com.